Onward & Upward

by IBBA Executive Vice President Tommy Perkins, PhD., PAS Parts of the country continue to receive beneficial and much needed rainfall. It is nice to see baby calves being born and to appreciate the genetic improvement our breed continues to make every day. Remember, early nutrition is important in the life of the newborns as…

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The Brangus Project

by Taylor Shackelford There is no right or wrong way to raise livestock. Many would agree, one of the best things you can do is learn from the successes of others. If that doesn’t work, if you don’t learn what you need, or if you see a trending flaw, start back at the basics. Build…

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Freshness Guaranteed

by Taylor Shackelford How do you stay current? Does anyone read the newspaper for their daily update on the world anymore? Many probably listen to a morning radio broadcast or watch the local evening news. At Starwood Brangus, herd size isn’t everything. Especially if you embrace the shift in mediums toward the internet, a simple…

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Bull Breeding Soundness: What’s in a Guarantee?

by John M. Davidson, DVM, Diplomate ABVP (Beef Cattle Practice) Beef cattle reproduction is fairly straightforward. What separates the high-achieving producer from those with lesser productivity can often be attention paid to the most basic of details. One of these critical details is the bull breeding soundness examination (BBSE). The breeding evaluation of the bull…

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Brangus Seedstock Producers Recognized Nationally

Five members of the International Brangus Breeders Association (IBBA) were recognized by BEEF Magazine in the 2017 BEEF Seedstock 100 list. In the official article, BEEF released the following explanation: “BEEF’s Seedstock 100 list is based on the number of bulls marketed last year, not the number of cattle registered annually or the number of…

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The Measure of a Man

by Taylor Shackelford Not every commercial cattle operation is just cow-calf. Stevie Ray Hansen and his ranch, Hansen Land and Cattle Company (HLC), is a book you can’t judge by its cover. In addition to his commercial Brangus operation, he just signed on a property to house foster kids as they age out of the…

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Marketing Your Cattle in a Live Auction

by Mark Cowan, American Marketing Services What does it take to market cattle in an auction? Good cattle are a given. However, to be consistently successful, you need more than just good cattle – you need a plan. Plan to market your cattle well in advance of the event. That planning and goal-setting should occur…

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