Why Brangus?
The unexcelled combination of Angus quality and Brahman hardiness sets Brangus apart.The blend of selected individuals from the two parent breeds results in a breed that better combines efficiency of production and excellence of end product than any breed -- new or old.
Take a Closer Look at IBBA Membership!
- Integrity.Total Herd Reporting (THR) is rapidly becoming the industry standard for reporting beef seedstock performance information, and the IBBA is emerging as a leader in THR.
- Flexibility. Brangus®, Red Brangus, Ultrablack®, Ultrared or Certified, its your choice. You choose the genetics that best fit your customers' needs.
- Fully Featured. The Brangus Automated Registry Network (BARN) is the most advanced and user friendly registry system in the industry. In fact, for most breeders the BARN can eliminate the need for other herd management software.
- Constructive. The IBBA is an active participant in the development of Multi-Breed EPD, and participates in the Beef Cattle Decision Support web-based software developed by Colorado State University and the National Beef Cattle Evaluation Consortium. Sorting and selecting genetics based on real economics positions IBBA members and their customers for increased profitability.
- Global. IBBA is an active member of US Livestock Genetics Export, Inc. allowing members to leverage their ability to market IBBA genetics worldwide. IBBA currently provides services to breeders in Australia, Brazil, Colombia, Costa Rica, and Mexico.
Commercial Programs
Positioning IBBA members to better serve the commercial producers is the main focus of today's IBBA. Commercial marketing programs designed to help you receive the most value possible for your investment in IBBA genetics is at the center of this focus.
BRANGUS OptimaxX BEEF GENETICS
IBBA provides a USDA Process Verified Program (PVP) for Source, Age and Genetics that helps you capture a genuine premium from buyers who service export markets. The OptimaxX program also includes marketing opportunities for large and small producers. If you use IBBA bulls, we want to help you get the most value possible from your calves.
BRANGUS Gold REPLACEMENT FEMALES
The gold standard female for commercial beef production is the crossbred cow. Real world results from profit-driven producers prove that the crossbred female is not only the most productive, but also the most profitable female in the industry. And, one of the most productive and longest lasting females in the business is the Brangus crossbred female.

