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Real world results from profit-driven producers prove that the crossbred female is not only the most productive, but also the most profitable female in the industry. 

The Brangus and Brangus-crossbred Commercial Female has long been valued for her maternal excellence by profit-minded beef producers.

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Retained Ownership Can Be a Risky but Rewarding Business

by IBBA Member Relations Specialist Tullina Wilson   Retaining ownership of cattle through the harvest phase can be scary for a cow-calf producer. There is additional risk taken when owning calves beyond the weaning endpoint into the feedlot phase and finally to the packing plant. These risks include potential sickness,

Preweaning Calf Management Practices

by Texas A&M AgriLife Extension Livestock Specialist Joe C. Paschal, PhD.   The concept of a value added calf (VAC) program is not new today, but in the late 1980s it was thought to have little value in some circles.     Randall Grooms, PhD., a beef cattle specialist in

Measuring Heat Adaptability in Bos Indicus Cattle

by Raluca Mateescu, PhD.   Heat stress is a principal factor limiting production of animal protein and negatively affecting health and welfare of cattle in subtropical and tropical regions. Detrimental effects on livestock productivity associated with heat stress are expected to intensify dramatically and expand into currently temperate zones upon

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Birth Weight/Calving Ease – FRONTLINE Beef Producer Fall 2016

Let’s Lose Less Sleep: Birth Weight/Calving Ease, by Robert Williams, Ph.D. Pounds of healthy calves weaned, as a percentage of cows exposed, is one of the most important characteristics of a profitable beef enterprise. There are several traits which contribute to this measurement of herd profitability, including: fertility, calving ease,

Brangus: The Reliable Breed – FRONTLINE Beef Producer Fall 2016

Brangus: The Reliable Breed, by Executive Vice President Tommy Perkins, Ph.D., PAS Beef cattle heifer retention challenges, economic instability, lower beef prices, and an uncertain political future is facing the beef industry as we roll into the fall months. Add preparation for the forecasted drought and you can see why

World Brangus Congress: February 27-March 3, 2018, United States

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