Posts by Peyton Waldrip
Understanding Generational Marketing: Do You Have the Right Mix?
by Cheramie Viator One day in a conversation with my grandfather, who was 87 at the time, he asked, “What is this www thing I keep hearing about?” He was referring to the internet. With an iPad in hand, I googled his name and quickly found an article that had been written about his…
Read MoreA Beef Ambassador Within the Brangus Family
FIND YOUR VOICE AND BE A VOICE by IBBA Assistant to the Executive Vice President Yvonne “Bonnie” Ramirez All too often agriculture is taken for granted and is under a close microscope by critics. The beef industry has and continues to undergo scrutiny for several reasons. Thankfully, our industry has strong voices that are…
Read More2018 World Brangus Congress & IBBA Annual Meeting and Awards Banquet
The International Brangus Breeders Association (IBBA) is proud to host the World Brangus Congress (WBC) Feb. 27 – March 3 in Houston, Texas. Following the event’s kick-off on Tuesday, attendees will enjoy a day at Texas A&M University on Wednesday. A tour of the George Bush Library will be available as an alternative activity. Opening…
Read MoreAn Update From the Field: December 2017
by IBBA Field Service Representative Matt Murdoch The days are now shorter, sale season is in full swing, and there have been some pretty exciting things happening in the Brangus world lately. The months of October and November have been full of lots of miles down the road with numerous relationships built as well…
Read MoreBrangus in 2017
by IBBA Executive Vice President Tommy Perkins, PhD., PAS We are in the middle of the season to give thanks and appreciation for the many things we have in life. I am hopeful that everyone had a relaxing Thanksgiving and will be preparing for a festive Christmas and safe New Year. This is, also,…
Read MoreUp, Up, Up
by IBBA President Brandon Belt Wow! Well, as I have said before, time flies when you are having fun! It’s already December. Where has 2017 gone? It’s been a good year for Brangus. Membership is up, total herd reporting is up, and interest in Brangus genetics is up! Let’s keep the momentum going into…
Read MoreJunior Member Spotlight: QUINN CARTER
Twenty-two-year-old Quinn Carter, of Haines City, Florida, not only is an active member of the International Junior Brangus Breeders Association (IJBBA), she is, also, a student at the University of Florida. She is pursuing a degree in food resources and economics. Quinn has been an IJBBA member for eight years. Her future plans…
Read MoreFrom Floods – Family, Friends and Fellowship Triumphed
From Floods – Family, Friends and Fellowship Triumphed: Fellow Brangus Breeders Impacted by Hurricane Harvey by IBBA Assistant to the Executive Vice President Yvonne “Bonnie” Ramirez Two words: Hurricane Harvey. Those words have an astounding resonation. Harvey was a Category 4 hurricane with a top wind speed of 132 mph, as recorded in Port…
Read MoreTechnological Advancements Improve Your Bottom Line
by IBBA Communications Coordinator Peyton Waldrip Ray Westall bought the land that is Brinks Brangus at Westall Ranches in Arabela, New Mexico, about 10 years ago. In 2011, he added registered cattle to the operation. Today, Tate and Kelli Pruett help with everyday operations on the ranch. “When Ray [Westall] bought this place 10…
Read MoreAdvances in Sexed Semen Production
by STgenetics Director Global Quality Assurance Leonardo F. C. Brito Although use of sexed semen used for artificial insemination (AI) is rightfully considered a reproductive biotechnology, it could be argued that it should, also, be considered genetic selection since gender is a genetic trait. Most genetic traits can be manipulated through selection, but before…
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